By Team Homes | Tuesday, 26 March 2024

Birla Estates Set to Support RCB as an 'Associate sponsor' in T20 2024

The Real estate arm of Aditya Birla Group, Birla Estates stocked under Century Textiles and Industries Limited & RCB - Royal Challengers Bengaluru announced that the company is set to join forces & partnership with RCB as an Associate sponsor for the forthcoming T20 season 2024. 

Headquartered in Mumbai & holding a key regional branch offices in Bengaluru & NCR, Birla Estates led by Aditya Birla Group has a well-structured commercial real estate portfolio with 2 A-grade high-ended Commercial buildings situated in Mumbai’s Worli with about six lakh square feet of leasable area.

Likewise, the RCB- Royal Challengers Bengaluru is a Karnataka-based franchise cricket team that plays for IPL - Indian Premier League. 

RCB is one of the original ten teams which has created its three final play appearances in the IPL & gotten the opportunity of Playoffs for three successive years such as 2020, 2021 & 2022.

Expressing views on this astonishing partnership & association, Anitha Krishnan, Head of Marketing, Birla Estates says, "We are thrilled to extend our association with Royal Challengers Bengaluru for the third consecutive year. Our consistent support for this team reflects our deep alignment with their values and goals. Cricket holds a special place in the hearts of millions of Indians, and RCB's passion resonates with the spirit of excellence and innovation that Birla Estates stands for."

Similarly, Rajesh Menon, Vice President  & Head of Royal Challengers Bengaluru expressed, "We are delighted to extend our partnership with Birla Estates, and we are excited to continue working together to create memorable experiences for our fans."