By Team Homes | Wednesday, 17 January 2024

Asian Paints promotes New campaign 'Kaam hamara credit aapka'

A leading paint & coating manufacturing company, Asian Paints has been witnessed with remarkable growth, adaptability and innovation in the field of professional painting services. This evolutionary journey of the company has given rise to Beautiful Homes Painting Service that offers a holistic experience & delivers beautiful homes through its superior products & credible dealer led painting services.

Offering a best-in-class skilled professional service, Asian Paints’ Beautiful Homes Painting Service ensures the homes to remain beautiful and offering a guaranteed timeline for customers with a unique 20% moneyback assurance* if unmet.

To popularize its professional painting services, Asian Paints has rolled out a new brand film campaign conceptualized by Ogilvy India, "kaam hamara credit aapka,". The new campaign summarizes the spirit of Beautiful Homes Painting Service.

It skillfully taps into the consumer sentiment around hassles related to painting. Beautiful Homes Painting Service by Asian Paints materialize as the preferred partner in the homeowner’s journey ensuring a flawless and on-time painting experience to transform the houses into beautiful homes.

Speaking on the campaign occasion, Amit Syngle, MD & CEO, Asian Paints Limited says, “Our legacy, experience and leadership spanning decades has translated into credibility and trust among consumers in the brand. Now, we move forward to our next phase of disruptive growth with an all-new identity - Beautiful Homes Painting Service. With the innovative painting solutions and on-time, problem free painting commitment, the brand stands strong as an enabler and a reliable partner in helping customers create beautiful homes seamlessly. The new “Kaam Hamara. Credit Aapka." campaign carries forward this brand philosophy. The campaign is a testament to the brand's dedication to excellence, innovation, and customer satisfaction”.

Similarly, Prem Narayan, Chief Strategy Officer, Ogilvy India states, “Asian Paints deeply understands and acknowledges the common challenges faced by homeowners during painting. While everyone loves beautifully painted homes and getting compliments thereafter, the journey to reach there is always full of hard work. Beautiful Homes Painting Service plays the role of a silent trustworthy partner, ensuring desired results without any hassles. Our new campaign humorously showcases how homeowners can effortlessly continue enjoying their lives while the adept Beautiful Homes Painting Service supervisors expertly facilitate their home painting requirements”.