A prominent manufacturer of high-end surface materials like marble, tiles, quartz, and bath ware solutions, Asian Granito India Limited (AGL) has made a calculated move to enter the sanitaryware market. At AGL Sanitaryware Pvt. Ltd., its wholly-owned subsidiary in Morbi, the company has started conducting business operations.
Similar to its success in the tiles industry, the company hopes to establish itself as a major player in the sanitaryware market with a deliberate move from external procurement to internal manufacturing and a wide range of products. In next five years, the company is expecting to generate about Rs. 400 crore revenue from both sanitaryware and bathware sector. The plant has been finished by AGL Sanitaryware Pvt. Ltd. With a 0.66-million-piece annual installed capacity, the sanitaryware plant started on 1st October 2023 and operating commercially. The Company offers an extensive range of over 300 SKUs in Sanitaryware & Bathware.
Morbi, the centre of Ceramic Tiles, Sanitaryware & bathware designs in India, is essential to AGL's growth plan. In this industry, the region produces more than 80% of all that is produced in the nation. The Sanitaryware initiative comes after the business's profitable rights issue in May 2022, during which the company raised Rs. 441 crores.
The revenues were used to establish two new state-of-the-art manufacturing facilities in Morbi that are specifically focused on bath ware segments and value-added luxury surfaces, such as Glazed Vitrified Tiles (GVT) and Sanitaryware.
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