A Memorandum of Understanding (MOU) has been signed between Dixon Electro Manufacturing, a wholly owned subsidiary of Dixon Technologies (India) Limited, and Cellecor Gadgets Limited for the production of refrigerators and associated components.
The partnership intends to meet the rising demands of Indian consumers and strengthen domestic production of refrigeration products under the 'Make in India' initiative, the statement reads.
Dixon Electro Manufacturing hopes to increase its market share in refrigerators through this partnership.
Mobile phones, smart TVs, soundbars, smartwatches, and a wide range of home appliances, such as refrigerators, washing machines, air conditioners, air coolers, geysers, and heaters, are all available from Cellecor Gadgets, a company in the consumer electronics sector.
"We are delighted to announce that Dixon Electro Manufacturing has entered into an MOU with Cellecor for the manufacturing of refrigerators and related components," said Atul B. Lall, Vice Chairman & Managing Director of Dixon Technologies.
The customer base in the refrigerator sector is expanded by this partnership, which also marks a significant turning point in our dedication to the 'Make in India' campaign and meets the changing demands of Indian consumers.
Dixon Technologies offers a wide range of products in several industries. The company produces consumer electronics like wearables, mobile phones, refrigerators, telecom and IT hardware, lighting products like LED bulbs and tube lights, and home appliances like washing machines.
In addition, Dixon provides reverse logistics services, with a focus on LED TV panel repair and refurbishment.
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