Longitude

Key Clean: Transforming Cleaning Products Industry with pH-Balanced Offerings

Dr Barun Kumar Das
Founder

The past five years have reinforced the importance of hygiene, encouraging individuals to become more conscious about cleaning products. This shift has also pushed brands to enhance their cleaning solutions, improving efficacy of the products for long-lasting safety. However, brands often overlook a critical factor for achieving optimal cleaning efficacy, which is the pH balance of the formulations. Determined to revolutionize hygiene with innovative and eco-friendly cleaning solutions, Key Clean has perfected formulations to achieve optimal pH balance. Delving into extensive analytical research, the company, founded by the visionary Dr Barun Kumar Das, has curated products that ensure effective cleaning while maintaining gentle care for surfaces and skin.

Developed under the auspices of Sukanya Enterprise, the company is committed to developing dermatologically tested hand washes and achieve long-lasting effectiveness in dish washing cleaners. Emphasizing transparency in ingredient sourcing, local manufacturing, ethical operations, and eco-friendly packaging, the firm also strives to promote sustainability through its products.

Scientifically Precise Formulations

The company is headed by Dr Barun, who brings over 32 years of experience in the Indian Defence Service, and has garnered immense experience working in specialized chemical, mechanical, and metallurgical labs. His expertise lies in quality control and quality assurance. Additionally, he has accomplished remarkable academic credentials as a science graduate from the University of Calcutta, followed by engineering from the Institution of Engineers (India), Kolkata, as Chartered Engineer. Finally he earned a PhD in Department of Metallurgical & Material Engineering faculty Council of Engineering & Technology, Jadavpur University.

Bringing such expertise, he has shaped the company’s culture, focused on research, and played an instrumental role in pioneering innovative solutions. Scientific precision is thus a foundational pillar for Key “We envision empowering our customers with superior cleaning products to enhance their cleaning experiences. We strive to make hygienic living affordable, contributing to a healthier future.

We are committed to forging lasting relationships with customers and ensuring their ongoing delight, all without compromising the quality of our products and services”, shares Dr Barun Kumar Das, Founder, Sukanya Enterprise.

Starting modestly, the company invested in meticulous research, selecting safe and sustainable ingredients to create products like hand washes and dishwashing liquids. Over time, these products became a trusted brand, renowned for their sustainable, skin-safe, and eco-friendly formulations. The products feature key ingredients like deionized water, sodium hydroxide, LABSA and SLES, CAPB and CDEA, and fragrance and soap dye. Each of the ingredients are carefully chosen and are hypoallergenic, non-toxic, derived from natural sources like coconuts, and exceptionally effective.

“We use biodegradable and plant-based materials, emphasizing hypoallergenic formulations and recyclable packaging, ensuring safe, effective, and eco-responsible products. We are driven by our core values which prioritize quality, integrity, sustainability, and customer-centricity, ensuring our formulations are distinctive, and authentic”, adds Dr Barun.

The company’s flagship offering is its advanced hand wash, which is a pH-balanced formula with antibacterial properties and natural moisturisers, ensuring superior hygiene without dryness. The product is available in multiple scents including strawberry, ocean aqua, orange, and pineapple. In addition to this product, the company offers a range of environmentally conscious dishwashing liquids (available in citrus, lemon, and orange scents), multi-surface cleaners, laundry care products, and specialised cleaners for glass, floors, and bathrooms. In furtherance of its sustainability commitment, the firm has set up refill stations, and recycling initiatives. Beyond environmental stewardship, the firm’s client-centricity drives its customized business solutions.

  • Committed to creating enduring relationships with its clients, the firm ensures that it curates formulations which make cleaning simpler yet highly effective

Quality-Driven Solutions

Across its multiple SKUs, the company maintains optimal quality and efficiency by putting the products through a series of rigorous inspections. These include ingredient selection, advanced manufacturing, and regular testing measures. The firm focuses on maintaining consistency in fragrance, pH balance, and antibacterial properties, facilitated by ongoing research and innovation. The firm continually strives to improve its formulations without compromising quality.

To improve quality of service, the firm pays keen attention to streamlining logistics and adhering to good manufacturing practices, ensuring product excellence, which translates into client satisfaction. Committed to creating enduring relationships with its clients, the firm ensures that it curates formulations which make cleaning simpler yet highly effective.

Having carved a trusted position in the market, the firm plans to march towards a brighter future, marked by unparalleled growth, while remaining focused on the key values of innovation, sustainability, and customer-centricity. The firm aims to lead the cleaning products industry in the coming years through a strategic approach. One of the key goals for the coming years is to expand the eco-friendly product lines. Simultaneously, it aims to strengthen sustainability through biodegradable packaging and green manufacturing, and enhance its global presence with strategic partnerships.

Key Clean is also focusing on integrating smart technologies like IoT-enabled dispensers and AI-driven support to enhance the customer engagement process, and include loyalty programs for improved customer interaction. Ultimately, Key Clean aims to create impactful, sustainable, and customer-focused solutions for a better future.

About Project- Key Clean

About Amenities- Key Clean

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