Sarita Handa Unveils Exquisite Luxury Wall Coverings - Echelon for Sarita Handa

Sarita Handa, the undisputed leader in artisanal luxury textiles and home décor, is renowned for blending modern design sensibilities with heritage embroidery and craftsmanship. The eponymous brand has opened a new chapter in wall coverings with the unveiling of Echelon for Sarita Handa – an exclusive collection of wall coverings that redefines interiors with a blend of European design sensibilities and Asian craftsmanship.

A first of its kind for the Indian consumer, it brings together the finest natural materials – jute, sisal and woven fibres – enriched with exquisite embroidery to create captivating images and textures that transform walls into handcrafted works of art.

European design-inspiration, Asian artistry

The collection is a masterful blend of classic European motifs with contemporary reinterpretations, offering a range of captivating patterns from botanical motifs, bold geometrics to subtle, layered textures. Each wall covering is an artistic expression—crafted with precision, infused with rich colours and designed to inspire.

Artisanal traditions meet sustainable principles

This exclusive collection is a result of brand Sarita Handa’s collaboration with master artisans and cutting-edge manufacturers across Asia, leveraging their deep-rooted expertise in natural materials and intricate production techniques. Sourced from Korea and the Philippines, the substrates carry the tactile essence of raw, organic beauty, while the vibrant colours of India breathe life into each piece.

This fusion of Asian craftsmanship and European aesthetics results in a collection that is not just visually compelling but also durable, sustainable and of the highest quality.

Three distinctive lines

Echelon for Sarita Handa is available in three distinctive lines – Mystic, Eterna and Serene – each curated to offer designers, architects and homeowners a refined palette for creating extraordinary spaces. Each is an invitation to experience the art of living through textures that transcend time and trends.

The Sarita Handa booth at the India Design 2025 wore an earthy, organic aesthetic, echoing the brand’s commitment to sustainable design and quiet luxury. A harmonious palette of warm neutrals and natural textures created an immersive experience with the backdrop showcasing a curated mix of solid and printed wall coverings from Echelon for Sarita Handa. Recycled wood and MDF mannequins draped in Sarita Handa fabrics struck a sculptural pose, blurring the lines between textile artistry and fashion.

In the world of wall coverings, the brand stands as a testament to the beauty of craft, materiality and timeless design.