Artarium to Unveil Innovative Home Decor Products and Aims to open a retail space

Artarium, a prominent home decor company, is gearing up to significantly increase its investment in Research and Development (R&D) and is poised to introduce a disruptive range of products by the close of 2023. Recognizing the surging demand for Artarium's offerings, the company is strategically expanding its manufacturing capacity. In addition to their diverse product lineup, Artarium has ambitious plans to unveil five to six new products each month. A dedicated team of 20 talented artists is tirelessly working to innovate and craft unique designs. Complementing their existing 2000 square feet manufacturing unit situated in Fazalpur, Haryana, the company is actively preparing for expansions to accommodate the escalating demand.

Pavnendra Bhadauria, CEO at Artarium said, "Artarium is steadfast in its commitment to foster growth in the upcoming fiscal year. To achieve this, we have allocated a

substantial budget with a focus on enhancing manufacturing capacity, digital marketing, and the development of new products. This involves the modernization of our existing facilities and the establishment of new production units in strategically advantageous locations. We are also actively scouting for concept artists who can transform our ideas into reality".

Artarium prides itself on offering art and designs that are truly exceptional. They utilize the finest materials to ensure the durability and sustainability of their products. The majority of their offerings are meticulously handcrafted, crafted with the utmost care and precision, using high-quality resin.

Bhadauria further elaborated, "Currently, our primary focus is on serving B2C clients. Our products are readily available on Amazon, Flipkart, Etsy, and our official website. We also run digital marketing campaigns to effectively reach our targeted audience. In the coming months, we intend to shift our attention towards the B2B segment, catering to large businesses for bulk orders, such as corporate gifting, and those who appreciate the genuine value of art". Artarium is also in the planning stages of establishing a physical walk-in store, where customers can visit to personally experience and interact with their products, enhancing the overall shopping experience.